About PIERO
PIERO — "The Vision Never Sleeps"
PIERO is an international luxury lifestyle brand founded in 2020 by the designer Jonathan Shraiber. Every creation is a fusion of bold individuality, modern statement, and world class fabrics -- Designed for those who refuse to blend in.
At the core of PIERO stands an icon: our emblem, inspired by Pierrot the Clown, the legendary figure of seventeenth-century pantomime and commedia dell’arte. Like Pierrot, PIERO embodies depth, originality, and the fearless spirit to stand apart.
Our motto — " FIGHT FOR YOUR VISION " — is more than a phrase. It’s our life vision . We believe in chasing the dreams others call “impossible,” staying relentless in focus, and never compromising on authenticity. The path is never easy, but greatness never is.
Luxury is not just what you wear — it’s how you live, think, and move through the world.
The question is: Are you ready to fight for your vision?
